Presentations

“What Audio Insights Reveal About the Changing Media Landscape”
Media Insights and Engagement Conference (San Diego, 1/23)

“The Importance of Analytics in Decision Making”
Public Media CEO/COO Bootcamp (virtual, 4/22)

“The Power of Audio – Podcasting” (panel).
Mavericks of Media Summit (virtual, 6/21)

“How NPR Uses Data to Drive Editorial Decisions in the Newsroom”
Experiencing Data Podcast (3/21)

“The Six Types of American News Audiences: A Major Segmentation Study”
Public Radio Program Directors Association (virtual, 9/20)

“Advances in Podcast Measurement to Drive Transparency” (panel)
IAB Tech Lab: REBOOT (virtual, 9/20)

“The Zen of KPIs: Bringing Focus to Your Organization”
Public Media Development and Marketing Conference (PMDMC) (Dallas, 7/19)

“Cloning Yourself (But Not Really): How to Leverage Small Research Teams for Greatest Impact”
UXPA Boston (Boston, 5/19)

“Emerging trends in Digital Analytics” (panel)
Digital Analytics Association Boston chapter (Boston, 3/19)

“Smart Speaker Measurement with Steve Mulder from NPR”
Analytics Power Hour Podcast (2/19)

“Measuring Online Success: New KPIs for Public Media”
Public Radio Program Directors Association (Austin, 8/18)

“Audience Intelligence – Digital Analytics and Metrics That Matter”
Public Radio Program Directors Association (Washington DC, 8/17)

“Back to Basics: Analytics that Matter for Public Media”
Public Media Development and Marketing Conference (PMDMC) (San Francisco, 7/17)

“The State of the Audience: What We Know & What We Don’t Know” (panel)
Public Radio Super-Regional Meeting (Pittsburgh, 10/16)

“Measuring Podcasts at NPR with Steve Mulder”
Analytics Power Hour Podcast (9/16)

“The Fine Art of Measuring Podcasts”
Podcast Movement (Chicago, 7/16)

“Steal These Ideas: Building Audience on Digital” (panel)
Public Radio Program Directors Association (Phoenix, 8/16)

“Future Audiences Research Findings” (panel)
Public Media Development and Marketing Conference (PMDMC) (Boston, 8/16)

“PubMetrics: Digital Trends That Matter for Public Media”
Public Media Development and Marketing Conference (PMDMC) (Boston, 8/16)
Public Media Development and Marketing Conference (PMDMC) (Washington DC, 9/15)
Public Media Development and Marketing Conference (PMDMC) (Denver, 7/14)

“How NPR Built an Analytics System for All of Public Radio”
eMetrics Summit (Boston, 9/15)
Digital Analytics Association Washington DC chapter (6/15)

“We Are What We Measure” (video)
Berkman Klein Center For Internet & Society, Harvard University (3/15)
NPR Digital Day (Austin, 3/13)
Public Radio News Directors Conference (Cleveland, 6/13)

“Data and Design: BFFs or Frenemies” (video)
Delight Summit (Boston, 10/14)
DUXcamp (Washington DC, 10/11)

“Data and Revenue: Tracking Digital Footprints” (panel)
Public Media Development and Marketing Conference (PMDMC) (Washington DC, 9/14)

“The Future Radio Experience”
Experience Innovation: DMI Design Leadership Conference (Boston, 11/13)

“Using News Personas for Strategy and Design”
Public Radio Program Directors Association (Atlanta, 9/13)

“Data That Matters” (panel)
Public Media Development and Marketing Conference (PMDMC) (Atlanta, 7/13)

“See the Forest AND the Trees: A Solution for GA across the Enterprise”
Google Analytics User Conference (Boston, 10/12)

“Mobile is coming! Mobile is coming! Wait, it’s already here.” (panelist)
Public Radio Programming Conference (Las Vegas, 9/12)

“Creating a Better Online Donation Experience: Working Collaboratively to Raise the Bar and Grow Revenue” (panelist)
Public Media Development and Marketing Conference (Seattle, 7/12)

“Real-World Tests to Optimize Online Donation”
Public Media Development and Marketing Conference (PMDMC) (Seattle, 7/12)

“Advanced Analytics: Concrete Case Studies to Improve Your Digital Effectiveness” (panelist)
Integrated Media Association Conference (Austin, 3/12)

“Know Thy User: Persona-Centered Design” (workshop)
UX Lx (User Experience Lisbon) (Lisbon, 5/11)

“Side-By-Side Marketing: How Trust Can Make or Break Social Media Marketing”
Social Media & Community 2.0 Strategies (Boston, 4/11)

“The User Is Always Right: Making Personas Work for Your Site”
Web Design World (Las Vegas, 10/10)
Web Design World (Seattle, 7/08)
Web Design World (Chicago, 5/08)
User Interface Engineering Virtual Seminar (5/07)
WebVisions (Portland, 5/07)
DigitalNow (Orlando, 4/07)
Web Design World (Boston, 12/06)
Web Builder 2.0 (Las Vegas, 12/06)

“Your Users Trust Each Other, Not You: Why and How to Implement Ratings and Reviews”
Web Design World (Las Vegas, 10/10)
Web Design World (Seattle, 7/09)
Web Design World (Boston, 12/08)

“Side-By-Side Marketing: How Trust Can Make Or Break The Customer Experience”
Forrester’s Customer Experience Forum (New York, 6/09)

“Designing for Discoverability”
Web Design World (Seattle, 7/09)
Web Design World (Boston, 12/07)
Web Builder 2.0 (Las Vegas, 12/07)

“Rich Interface Design: How AJAX Changes Everything”
WebVisions (Portland, 5/09)
Web Builder 2.0 (Las Vegas, 10/08)
Web Design World (Seattle, 7/08)
Web Design World (Chicago, 5/08)

“Web 2.0 Strategy and Design” full-day workshop
UIE Web App Summit (Newport Beach 4/09)

“Personas: Beyond the Basics” (full-day workshop)
Software 2009 (Oslo, 2/09)

“Let the People Speak: How Users Are Changing the Web”
Web Builder 2.0 (Las Vegas, 10/08)
PodCamp Boston (Boston, 10/07)
American Marketing Association Digital Marketing Summit (Pittsburgh, 10/07)
Web Design World (Seattle, 7/07)
Web Design World (San Francisco, 3/07)
Web Design World (Boston, 12/06)
Web Builder 2.0 (Las Vegas, 12/06)

“AJAX and Web 2.0” full-day workshop
Higher Education Web Symposium (Philadelphia, 7/08)

“What Consumers Say About Your Brand Online”
American Marketing Association (Boston, 5/08)

“AJAX and RIAs: Moving Functionality Over to the Client”
Web App Summit (San Diego, 3/08)

“Second Life: Business Boom, Bust, or Both?”
Web Design World (Boston, 12/07)
Web Builder 2.0 (Las Vegas, 12/07)

“Making Web 2.0 Usable: An AJAX Case Study”
Web Builder 2.0 (Las Vegas, 12/07)
Web Design World (Seattle, 7/07)
Web Design World (San Francisco, 3/07)
Web Design World (Boston, 12/06)
Web Builder 2.0 (Las Vegas, 12/06)

“Making Personas Work for Your Website” (workshop)
IxDA Boston (Watertown, 11/07)
Documentation & Training East (Lowell, MA, 10/07)

“You Are Not Your User: Proven Techniques for Discovering Who Is”
Voices That Matter: Web Design Conference (San Francisco, 10/07)

“Incorporating the Social Networking Features of Web 2.0” (panel)
Endeca Discover Conference (Boston, 6/07)

“UX Research Beyond Software Design: A Comparison of Customer-Centered Research Techniques” (panel)
Boston Mini-UPA Conference (Bentley College, Waltham, MA, 5/07)

“Web 2.0 – What Is It and What Does It Mean?” (with Riccardo La Rosa)
Babson Executive Education Program (Babson College, Wellesley, MA, 5/07)
Center for Information Management Studies Workshop (Babson College, Wellesley, MA, 1/07)

“Make AJAX Work for Your Site and Your Users: A Case Study on Improving Product Selection”
AJAXWorld (Santa Clara, CA, 10/06)

“Next Generation of Web Applications” (panelist)
User Experience Week 2006 (Washington, DC, 8/06)

“Designing for Real User Behavior”
Web Design World (Seattle, 7/06)
Web Design World (San Francisco, 1/06)
Web Design World (Boston, 12/05)

“Finding Things My Way: Faceted Navigation”
Web Design World (Seattle, 7/06)
Web Design World (San Francisco, 1/06)
Web Design World (Boston, 12/05)

“The Faceted Interface: PC Connection Case Study”
Discover 2006: Endeca User Conference (Boston, 6/06)
Usability Professionals Association, Boston Chapter (Boston, 5/05)
Information Architecture Summit (Montreal, 3/05)

“Bringing More Science to Persona Creation”
Information Architecture Summit (Vancouver, 3/06)

“Personas: Making Your Users Real”
Documentation and Training Conference (10/05)
Web Design World (Seattle, 7/05)
Web Design World (San Francisco, 3/05)
Web Design World (Boston, 12/04)
Boston-IA (Waltham, MA, 9/04)

“How Users Surf: What Usability Tests Reveal”
Web Design World (Seattle, 7/05)
Web Design World (San Francisco, 3/05)
Web Design World (Boston, 12/04)
Digital Design World (Seattle, 7/04)
Digital Design World (San Francisco, 2/04)

“Improving Website Usability with Personas”
Internet Professionals 495 (Hopkinton, MA, 11/04)

“Creating Effective Web Navigation”
Digital Design World (San Francisco, 2/04)
Web Design World (Seattle, 7/03)
Web Design World (Boston, 11/02)
Web Design World (Seattle, 7/02)

“Designing Search Interfaces”
Web Design World (Seattle, 7/03)
Web Design World (Boston, 11/02)

“SVG: Vector Graphics Powered by XML”
Web2001 Conference & Exposition (San Francisco, 9/01)

“A Day in the Life of an Information Architect”
Web Design World (Seattle, 8/01)

“Getting Ready for SVG (Scalable Vector Graphics)”
Web Design World (Seattle, 8/01)
Web Design World (Atlanta, 2/01)
Web Design World (Denver, 9/00)
Web Design World (Seattle, 7/00)
Web Design 2000 (Atlanta, 2/00)

“Monkey Saw, Monkey Did: Common Practices, Best Practices and the Quest for Innovation” (panel)
Seybold Seminars (Boston, 4/01)

“Faster Web Pages: Trimming the Fat”
Web Design World (Atlanta, 2/01)
Web Design World (Denver, 9/00)
Web Design World (Seattle, 7/00)

“Intro to Scalable Vector Graphics (SVG)”
Web2000 Conference & Exposition (San Francisco, 11/00)
webDC Conference & Exposition (Washington, DC, 8/00)
webLA Conference & Exposition (Los Angeles, 5/00)
webBoston Conference & Exposition (Boston, 12/99)

“Mastering CSS (Cascading Style Sheets)”
Web Design 2000 (Atlanta, 2/00)
Web Design 99 (Denver, 9/99)